Exhibit Graphic Design
Horace Small
In 2019, Horace Small was in the process of redesigning their brand and wanted to introduce the new look at their largest annual tradeshow IACP. Horace Small asked Display Arts to create the graphics for the 20x30 exhibit by referencing a rough draft of the website design. As the lead graphic designer, I met with the client to walk through the exhibit flow and messaging. The introduction of the lighter color scheme, hexagon pattern, and stylized photography made the space more welcoming and enjoyable for attendees.
Graphic Designer / Production Artist / Department Project Lead
SK Food Group / Buddy’s Kitchen
This exhibit design replicates a contemporary eatery, that emphasizes the custom and handcrafted cuisine capabilities of SK Food Group/ Buddy’s Kitchen. The client’s graphic designer did not have the capabilities to build art for the exhibit, so I was entrusted with the task. Using a mix of the original art from the rendering and direction from the client, I created graphics that elevates the client‘s brands and promotes their culinary innovations.
Exhibit Graphic Designer / Production Artist / Collaborator
Polaris Slingshot Concept Artwork
When Polaris was introducing the new vehicle Slingshot, they needed a fast turnaround for a exterior exhibit at the Sturgis event in SD. As the team planned the truss structure, I created the the conceptual graphics for the display presentation. With the brand still in development, I created the graphics with hierarchy of the Slingshot brand and then Polaris. To create excitement for the new open road vehicle, I used a cropping of the Slingshot in motion to catch the eyes of the audience.
Graphic Artist / Department Project Lead